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Our latest blog posts:
What’s New At DU: How To Create Social Media Videos That Drive Results
Back to all articles Video is taking over... 👀 The most successful marketing campaigns tell a compelling story — NOT a sales pitch. That's why online videos are taking over digital marketing! Creating fun and informative social videos offer dealers a huge opportunity...
What’s New At DU: Dealership Culture In The Age Of Social Media
Back to all articles What impact does social media have on your culture? 🤔  Check out the video above to hear from Justin Friend, VP & General Manager, and Molly Dennehy, Brand Manager, or skim the highlights listed below.  💡 Pro tip: You can jump to different...
What’s New At DU: NADA Data & Powerful Brand Ads
Back to all articles New Data ✅ New Ads ✅ New Promotions ✅  There is a lot of NEW for YOU this month. Check out the video above to hear from Justin Friend, VP & General Manager, and Molly Dennehy, Brand Manager, or skim the highlights listed below.  💡 Pro...
What’s New At DU: Pinterest Check-in & NEW Webinar
Back to all articles Wrapping up Q1 on a high note 🎶 Welcome back to the new format for Dealers United Partner Updates! Check out this month's info in two ways: print or video. 💡 Pro tip: You can jump to different sections in the video by using the video navigation...
What’s New At DU: Top Automotive Ad Campaigns & NADA
Back to all articles New Updates Coming In Hot 🔥 Welcome to the new format for Dealers United Partner Updates! We have provided this month's information in two ways: print or video. Prefer to watch? Check out the video above to hear from Justin Friend, VP &...
The 2021 Dealers United Wrap-Up
Back to all articles Whoa... 2021 has come to a close! We don't know about you, but it's exciting and almost unbelievable at the same time. What we CAN believe, however, is that it was one of our most innovative years yet: we forayed into omnichannel advertising,...
Welcome To The Metaverse: What Facebook’s Rebrand To Meta Means For Auto Dealerships
Back to all articles Nothing like a major announcement by the world’s social media giant to get the digital sphere buzzing! In recent months, we all have learned the importance of flexibility - with iOS updates, inventory shortages, cookie privacy changes, and most...
Facebook Marketplace Automation Discontinued! How Your Dealership Can Continue To Post Your Inventory
Back to all articles Facebook recently announced that they will be discontinuing the distribution of automated inventory catalog listings on Facebook Marketplace.  This Marketplace change took effect on September 13th, 2021. What does this mean for auto dealers? This...
Everything Your Dealership Needs To Know About Snapchat
Back to all articles Every dealer knows that a key to success in this industry is getting your dealership in front of the right shopper at the right time. But dealerships are now being faced with a new challenge of reaching the next emerging auto buyers – Generation...
John’s Auto Buyer Journey: The Ultimate Ad Placement Strategy
Back to all articles In today’s digitally dominated world, it is more important than ever to meet potential auto shoppers where they are online. And it is no shocking secret that today’s savvy consumers (as well as their mom, coworkers, and best friends) invest their...
13 Ads That Are Restocking Dealership Inventory
Back to all articles Q1 of 2021 flew by. Thankfully for dealers, the market bounced back from disruptions due to the COVID-19 pandemic much faster than experts predicted... (Despite the unique business challenges that were presented, this quarter highlighted some...
Meet The New Dealers United Facebook Ads Dashboard (+6 Reporting Features Dealers Love)
Back to all articles If you’ve ever logged into Facebook Ads Manager to see how your dealership’s Facebook Ads are performing, you know how daunting it can be. Even if you rely on Google Analytics or 3rd party reports instead of Ads Manager, it’s still a hassle to...
Apple’s iOS 14 and Facebook: What Every Dealer Needs to Know
Back to all articles There’s a lot of chatter around the impact that Apple’s iOS 14 update will have on digital marketing, especially on advertising platforms like Facebook and Instagram. Here are the key points that your dealership needs to know: What Is The Apple...
“Attack On Dealerships” : How Dealers Can Combat Vroom and Carvana’s Messaging
Back to all articles If you watched the Super Bowl this year, you probably caught Vroom’s commercial that rubbed a lot of us in the dealer community the wrong way. Carvana has also been taking an anti-dealer message in some of their latest ads and marketing. As...
8 Resources To Jumpstart Your Dealership’s 2021 Sales Strategy
Back to all articles With the beginning of every new year, there is a renewed sense of hope that everyone feels. This will be my year. After 2020, that feeling is stronger than ever. But we can’t hope our way to a better year. Hopes and dreams need goals and plans.  ...
The 2020 Dealers United Wrap-Up
Back to all articles 2020 was a year unlike any other. In spite of the coronavirus pandemic, 2020 was a year of growth for #TeamDU. We transitioned to a remote workspace and hired 18 new team members. We introduced new solutions and perfected existing ones. Although...
Samoa Motors Lands Facebook Business Published Success Story
Back to all articles   Congratulations to Alby and the Samoa Motors team on a well-earned Success Story that's been a long time coming! Samoa Motors, a Ford dealership and Dealers United partner located on the Pacific island of American Samoa, was featured by Facebook...
PODCAST: Digital Marketing Tips For Aftermarket Shops with Pete Petersen
Back to all articles We’ve realized that for almost all small businesses, trying to do it all in terms of marketing actually results in almost no traction! In order to ensure your efforts are achieving results, our CEO Pete Petersen offered professional insight,...