How To Verify Your Dealership’s Domain In Facebook

Stay Ahead of Apple iOS 14.4 By Taking This Important Step

Why Do Dealers Need To Verify Their Domain?

To help advertisers navigate Apple’s iOS 14.4 update, Facebook is requiring verified domains to optimize and report on critical website events, like VDP Views and Website Leads. All advertisers, especially those with multiple pixel events, are being encouraged to verify their domains as soon as possible.

Agencies: If you are verifying a domain on behalf of a dealership (e.g. as an agency) please make sure that the domain is verified in the domain owner’s Business Manager. They can always share access to the domain with your Business Manager later.

Dealers: If an agency is helping you verify your domain, double-check that they are verifying it within your own Business Manager. Otherwise, they will “own” the domain until they relinquish ownership.

Step 1: Verify Admin Access

Ensure that the user verifying your dealership’s domain has Admin access to your Business Manager. For more on page roles and to see how to add account Admins, click here.