Facebook Advertising for Ford Dealers

Matthew Sneed – Power Ford
“I absolutely love Dealers United! They truly care about their dealers and want to see them succeed. The bi-monthly meetups with Pete Peterson are incredibly helpful and Andrew, our performance manager, is a rockstar! Highly recommend!”

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Larry Doremus – Tom’s Ford
“I have very few partnerships in business that feel like true partnerships. I genuinely feel that the team at Dealer’s United not only has a deep core competence of digital marketing, but they actually have a culture of people who care and are f**king fun to be around. There is magic that this team is creating and I’m proud to have them as an ally…”

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John P – Pearson Ford
“We have been working with them for a couple of years and are very happy with the partnership. Great results and even better communication.”

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✅  100% Co-Op Approved

✅  Market Exclusivity

✅  Proven Facebook Partner

The Ford Facebook Ad Strategy

STEP 1

Build Your Ford Audience

We’ll work with you to create Facebook Audiences for every stage of a Ford In-Market Shopper’s buyer journey, including targeting around:

  • In-Market Ford Shoppers by Make, Model, & Body Style
  • Model-Based Competitive Owners (i.e., Chevy Silverado, Ram 1500)
  • Due for Service / Service Defectors
  • Credit Score Brackets
  • Coming Off Lease
  • …and so much more!

STEP 2

Deliver The Right Message

 

Dynamic Inventory Ads

Deliver your on-the-ground New + Used inventory to ideal Ford customers at the right stage in their buyer journey.

 

New Car Promotions

Strategically showcase your and introduce top Ford model lines with engaging video and image carousels.

 

Unique Branding

Saturate your PMA with messaging that sets your Ford store apart, including videos, testimonials, service offers, and more.

 

STEP 3

Track Your Campaign Results Down To The Unit Sale

Using Facebook’s Offline Conversion Events, easily track your Advertising Cost Per Unit Sold, and see which campaigns are leading leading to real ROI. Plus, understand your conversion rate from the top to bottom of the funnel.

 

What Our Ford Customers Are Saying

Matt Sneed

Matthew Sneed – Power Ford
“I absolutely love Dealers United! They truly care about their dealers and want to see them succeed. The bi-monthly meetups with Pete Peterson are incredibly helpful and Andrew, our performance manager, is a rockstar! Highly recommend!”

GoogleProveDealer

Bobby Sight

Bobby Sight – Rob Sight Ford
“Have been at Dealers United since fall 2019. We’ve seen incredible improvements in web traffic and ultimately car sales. The whole DU team is amazing starting with our account rep Andrew Rogers and all the way up to the CEO Pete Peterson. This group knows what they’re doing! Social media retargeting is the way to go and these are the guys to do it!”

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Alby Lee

Alby Lee – Samoa Ford
“We are a new customer of Dealers United and also the first time we have used Facebook ads and I have to say from the first phone call to the process if setting up to going live. It was absolutely convenient, easy and very professional. We are still getting email from Dylan checking on us and making sure we have the tools we need to get Leads. One of the things Dylan is doing a fantastic job at is answering questions and also explaining the analytics. DU is lucky to have a guy like Dylan in your team.”

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Larry

Larry Doremus – Tom’s Ford
“I’ve spent almost 20 years of my life in a very unconscious industry and what’s given me hope is finding allies in the most unexpected corners. I have very few partnerships in business that feel like true partnerships. I genuinely feel that the team at Dealer’s United not only has a deep core competence of digital marketing, but they actually have a culture of people who care and are f**king fun to be around. There is magic that this team is creating and I’m proud to have them as an ally…”

GoogleProveDealer

Tom Bicknell

Tom Bicknell – Briarwood Ford
“Dealers United and Andrew have been a great addition to our team. They really know what they’re doing and keep their eyes on the ball.”

GoogleProveDealer

Laird

Laird Noller – Laird Noller Topeka Ford

“Dealers United is a great company to work with! Eugene and Erik are awesome. Erik followed up with us but didn’t pressure us into using DU. Eugene always has all the data ready and gets our ads put together quickly. Love working with them.”

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John P

John P – Pearson Ford
“We have been working with them for a couple of years and are very happy with the partnership. Great results and even better communication.”

GoogleProveDealer

Tom P

Tommy Pettijohn – Pettijohn Auto Center
“Awesome customer service and great results. Helped us expand our reach on Facebook and get more in-market opportunities.”

GoogleProveDealer

Jeff M

Jeff M – Gullo Ford of Conroe
“Excellent customer service ! Corey is awesome to work with and very attentive to our needs. Our business at Gullo Ford of Conroe has excelled under their partnership! Corey is always available to offer up suggestions to improve your business! I highly recommend Corey and Dealers United!”

GoogleProveDealer

Cavalier

Cavalier Auto
“We have been seeing great results from Dealers United. Corey Bennett is always available to help and recommend great new strategies to drive traffic to our dealership!”

GoogleProveDealer

PLAN YOUR UNIQUE FORD STRATEGY

Start Using Facebook To Engage & Convert More Ford Shoppers

Every dealership has a unique story, wants a unique angle, and needs a custom strategy. Schedule time with our experts and decide which strategies on Facebook & Instagram will be right for your Ford dealership.

Register for the webinar, “The 3 Biggest Facebook Mistakes Even Advanced Dealer Marketers Are Making”!

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