Streaming TV acts as a performance channel alongside your automotive SEO, SEM, and social ad campaigns, giving you a synchronized, omnichannel strategy.
Why Streaming TV Advertising Matters for Car Dealership Marketing
Streaming TV is changing the way car dealerships advertise. With more than 99% of U.S. households streaming television, Streaming TV advertising delivers your dealership’s message directly to in-market car shoppers where they’re most engaged—on the biggest screen in the home.
Spend Smarter.
Sell Faster.
Traditional TV audiences are aging, while Streaming TV viewers reflect the full U.S. population, including younger, diverse, and in-market car shoppers. By using Streaming TV, your dealership stays relevant and visible to modern buyers. Run high-impact Streaming TV campaigns alongside your current digital advertising and scale your budget as results come in.
Precision Targeting Built for Automotive
Whether you’re conquesting new buyers, retargeting past visitors, or showcasing offers to local households within a set radius, Streaming TV gives your dealership unmatched targeting power.
Hyper-Targeted Reach
Target by income, DMA, ZIP, in-market shoppers, and life events. Focus on in-market households within 15 miles of your dealership.
Custom Audiences
In-market car shopper audiences based on behavior & keyword data
VIN-Level Targeting
Retarget past site visitors with the exact inventory they viewed.
Measurable ROI, Just Like SEM & Social Ads
Unlike old-school TV ads, Streaming TV campaigns deliver measurable results. Track visits and sales with 30-day attribution and real-time reporting using Looker Studio and Google Analytics, ensuring your ad dollars translate into real sales opportunities.
DRIVE REAL MARKETING RESULTS WITH TV
$15B+
Revenue earned for advertisers
99%
of U.S. households reached
2x
More revenue than traditional TV
Unskippable 15-30s Spots
Your ads run in premium, brand-safe streaming content.
Full-Funnel Impact
Lift conversions across SEO, SEM, and Social Ads with TV as your performance multiplier.
Drive More Views
Streaming TV generates 6x more traffic than traditional TV.
Premium Network Access
Gain access to 150+ top networks, including ESPN, Discovery+, Peacock, and Hulu, with guaranteed non-skippable placements.
Enhance Your Existing Advertising Channels.
Streaming TV campaigns with Dealers United don’t just deliver strong standalone performance—they also amplify your paid search and social campaigns, boosting their performance across all fronts.
Stronger ROI across channels
Streaming TV campaigns improve performance of paid search and social by up to 22%.
22%
conversion rate paid search
9%
conversion rate paid social
37%
conversion rate email marketing
Why Dealerships Choose Dealers United
Automotive Specialists
We’re not just a digital agency—we’re built for dealerships.
Creative Expertise
From model line campaigns to seasonal promotions, our creative team knows how to produce video that moves metal.
Proven Results
Transparent reporting, attribution, and optimization ensure every dollar works harder.
One Partner for Everything
From automotive SEO and SEM to social and now Streaming TV, we manage your full digital strategy.
Ready To Put Your Dealership On TV?
Streaming TV advertising is no longer just for big brands. Dealers United makes Streaming TV accessible, measurable, and performance-driven for dealerships of all sizes.
Build your dealership’s custom Streaming TV ad campaigns with our team of experts!
Frequently Asked Questions About Streaming TV Advertising
What is Streaming TV advertising for car dealerships?
Streaming TV advertising delivers your dealership’s commercials through platforms like Hulu, ESPN, and Peacock, targeting in-market car shoppers on Smart TVs, Roku, Apple TV, and more. Unlike traditional TV, Streaming TV provides measurable ROI and precise audience targeting.
How does Streaming TV advertising compare to traditional TV commercials?
Streaming TV ads are unskippable, placed on premium streaming networks, and trackable with metrics like ROAS, CPA, and site visits. Traditional TV only offers broad reach with little ability to measure performance.
Can Streaming TV ads target local car buyers near my dealership?
Yes. Dealers United Streaming TV campaigns use location-based targeting down to ZIP codes or a 15-mile radius, ensuring your ads only reach local, in-market shoppers.
What makes Dealers United different from other automotive marketing agencies?
Dealers United is a full-service automotive digital marketing agency focused solely on dealerships. We combine SEO, SEM, social ads, and Streaming TV into one strategy—backed by an expert creative team that designs ads proven to drive showroom traffic.
How much does Streaming TV advertising cost for dealerships?
Streaming TV ads are priced on a CPM (cost per thousand impressions) basis. Dealers United, secures competitive rates so dealerships of all sizes can advertise effectively on streaming networks.
How do I measure success with Streaming TV ads?
Our campaigns track conversions just like you normally do with an attribution model built for Streaming TV and connected to your Google Analytics account. This lets you see which ads drove site visits, test drives, and even car sales.
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