Smarter Vehicle Listing Ads for Car Dealerships
Strategically drive car buyer attention to stagnant or challenging models & body styles with high-impact campaigns.
Why InventoryIgnite?
Standard Facebook Inventory Ads and Google Vehicle Listing Ads work—but they don’t always spotlight the vehicles your dealership needs to move now. InventoryIgnite takes inventory advertising to the next level, helping you immediately showcase the vehicles that are costing you money, down to the individual VIN.
Prioritize cars sitting too long on the lot
Deliver lead-ready traffic straight to Vehicle Detail Pages (VDPs)
Focus on body styles & model lines that align with your strategy
How InventoryIgnite Campaigns Work
The Problem: Your digital ads are driving clicks—but your trucks are sitting unsold while sedans are flying off the lot.
The Solution With InventoryIgnite:
Identify trucks with 45+ days on lot
Launch Facebook and Google campaigns targeting only those VINs
Monitor results and compare time-to-sale pre- and post-campaign
Budget your ads down to the individual VIN for targeted campaign management
Adjust strategy in real-time based on VIN-level performance data
Turn Stagnant Vehicles Into Sold Vehicles with Smarter Inventory Ads
Targeted Inventory
Promote up to 3 model lines or body styles with campaigns designed around your business goals.
Hyper-Local Reach
Connect with in-market car buyers within a 15-mile radius of your dealership.
VIN-Level Attribution
See which vehicles your campaigns influence most, down to the VIN level.
Real-Time Sync
Integrated with your live inventory feed for daily updates and accuracy.
InventoryIgnite’s Key Features and Capabilities
Smarter Inventory Advertising
Target specific model lines or body styles and drive attention to the vehicles that need it most.
Simple Pricing, Scalable Results
Start at just $15/day ad spend with VIN-level budget control to scale as results come in.
VIN-Level Insights
Track which cars are seeing engagement, turnover, and advertising impact.
Lead-Focused
Campaigns optimized for leads — not just clicks. Turn views into real sales opportunities.
Bulletproof Car Shopper Targeting
Reach in-market car shoppers by geography, behavior, and VIN.
Dealer-Built, Dealer-Focused
A proprietary strategy built by an automotive advertising agency, designed around the car-buying journey.
Smarter Retargeting
Retarget based on exact VINs and Models viewed.
Automatically Adjust Creative
Use Meta and Google AI to automatically highlight price drops, special financing, and seasonal incentives.
InventoryIgnite’s Key Features and Capabilities
Smarter Inventory Advertising
Target specific model lines or body styles and drive attention to the vehicles that need it most.
Simple Pricing, Scalable Results
Start at just $15/day ad spend with VIN-level budget control to scale as results come in.
VIN-Level Insights
Track which cars are seeing engagement, turnover, and advertising impact.
Lead-Focused
Campaigns optimized for leads — not just clicks. Turn views into real sales opportunities.
Bulletproof Car Shopper Targeting
Reach in-market car shoppers by geography, behavior, and VIN.
Dealer-Built, Dealer-Focused
A proprietary strategy built by an automotive advertising agency, designed for the car-buying journey.
Smarter Retargeting
Retarget based on exact VINs and Models viewed.
Automatically Adjust Creative
Use Meta and Google AI to automatically highlight price drops, special financing, and seasonal incentives.
How InventoryIgnite Helps You Beat Competitors
With Google & Meta Vehicle Listing Ads, most dealers compete head-to-head. InventoryIgnite gives you the edge:
Spotlights vehicles that competitors ignore
Retargets shoppers with VIN-specific creative
Provides faster feedback on which vehicles drive leads vs. which are stalling
Frequently Asked Questions
What makes InventoryIgnite different from standard Vehicle Listing Ads?
InventoryIgnite is built to highlight stagnant or hard-to-move inventory with proprietary campaign structures, VIN-level tracking, and lead-focused optimization.
How do campaigns target shoppers?
InventoryIgnite uses geographic targeting (15-mile radius), behavioral signals, and VIN-level retargeting to focus on real buyers near your dealership.
What type of results should I expect?
InventoryIgnite is designed to convert VDP views into real leads and sales opportunities. You’ll gain visibility into which vehicles are engaging buyers and which ones need stronger promotion.
Can I adjust my ad spend by VIN?
For the first time within our dynamic inventory ads, we attach an ad-spend budget rule/threshold to each individual VIN. That means we guarantee advertising dollars are prioritized across your entire inventory—not concentrated just on top hits.
How much does InventoryIgnite cost?
Campaigns start at just $15/day ad spend. You control the budget and can scale as results improve.
How should I choose which models or vehicles to promote with InventoryIgnite?
Any inventory on your lot that is experiencing low traffic online or on the lot should be a candidate for InventoryIgnite! We’ll help drive car shopper attention to those vehicles specifically to boost their engagement, traffic, and test drives.
Can InventoryIgnite campaigns sync with my inventory feed?
Yes. The system pulls directly from your lot’s live feed and updates daily to ensure accuracy.
How do you manage my campaign budget?
By filtering spend at the vehicle level, we prevent over-investing in already healthy vehicles and under-investing in the ones that need lift. We enable your dealership to achieve maximized inventory across the lot.
What makes InventoryIgnite different from standard Vehicle Listing Ads?
InventoryIgnite is built to highlight stagnant or hard-to-move inventory with proprietary campaign structures, VIN-level tracking, and lead-focused optimization.
How much does InventoryIgnite cost?
Campaigns start at just $15/day ad spend. You control the budget and can scale as results improve.
How do campaigns target shoppers?
InventoryIgnite uses geographic targeting (15-mile radius), behavioral signals, and VIN-level retargeting to focus on real buyers near your dealership.
Can InventoryIgnite campaigns sync with my inventory feed?
Yes. The system pulls directly from your lot’s live feed and updates daily to ensure accuracy.
How should I choose which models or vehicles to promote with InventoryIgnite?
Any inventory on your lot that is experiencing low traffic online or on the lot should be a candidate for InventoryIgnite! We’ll help drive car shopper attention to those vehicles specifically to boost their engagement, traffic, and test drives.
What type of results should I expect?
InventoryIgnite is designed to convert VDP views into real leads. You’ll gain visibility into which vehicles are engaging buyers and which ones need stronger promotion.
Can InventoryIgnite campaigns sync with my inventory feed?
Yes. The system pulls directly from your lot’s live feed and updates daily to ensure accuracy.
Can I adjust my ad spend by VIN?
For the first time within our dynamic inventory ads, we attach an ad-spend budget rule/threshold to each individual VIN. That means we guarantee advertising dollars are prioritized across your entire inventory—not concentrated just on top hits.
How do you manage my campaign budget?
By filtering spend at the vehicle level, we prevent over-investing in already healthy vehicles and under-investing in the ones that need lift. We enable your dealership to achieve maximized inventory across the lot.
