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Bring Your Own Video:
High Performance Examples

Healey Brothers


Tips To Recreate:

  • Relate to your audience. “Hey everyone, we’ve made it to…”
  • Make your video presentation look casual and “native,” or natural
  • End with a call-to-action – “Take advantage of this great deal you’ve been waiting on!”

SERRA FORD


Tips To Recreate:

  • Engage the audience with an action (exiting truck)
  • End with a call-to-action, “…come on in!”
  • Attention spans are short, so your video should be too! 

KMA AUTO


Tips To Recreate:

  • Grab your audience’s attention – “Hey Mid-Ohio Valley…”
  • Include your “Why Buys” in your ad and video copy, “Don’t worry about the cold, we have over 30 vehicles inside…”

Steele Chevrolet

Tips To Recreate:

  • Grab your audience’s attention! “Hey, check this out!”
  • Give them your value proposition right away – “We have a record amount of demo vehicles in stock!”
  • End with a “Why Buy” or call-to-action – “Check the link out below, check out our inventory…”

ROB SIGHT FORD

Tips To Recreate:

  • Engage the audience with an action (Tailgate shut)
  • Share your “Why Buys” – “We’ll beat any price in Kansas City…”
  • Keep it short and sweet! If you want more info, put it in your ad copy!

ROMEO FORD

Tips To Recreate:

  • Entice your audience! (Everyone is interested in the new Ford Bronco!)
  • Show shoppers vehicle features they might not be aware of, like GOAT Mode!
  • Close with a call-to-action – “Come see me at Romeo Ford”

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