14-Point Digital Inspection For Car Dealers
Is your dealership’s digital engine optimized for performance across SEO, SEM, and Social? Request your 14-point Digital Inspection now!
SEO Overview (4-Points)
- Domain Analysis: We’ll compare your Total Backlinks, Organic Keywords, overall Domain Rating and Referring Domains to give you an “ultimate” score for your current digital baseline.
- Traffic Level Check: Using a snapshot of your traffic over the past 6-8 months, we’ll look for peaks, valleys, and other trends, comparing them against Google algorithm updates, your keyword strategy, and more, to help you get a holistic view of your organic performance to-date.
- Keyword & Content Alignment: Are you stuffing your content with keywords that are actually being searched by car shoppers? Learn how to attract the right car shoppers to your website and how to expand keyword variations based on good performing keywords.
- Technical Tune-Up: We’ll analyze the back-end of your website to ensure all Metadata and Headings across your pages are inline and identify if you are losing out on shopper search traffic.
SEM Overview (4-Points)
- Strategy & System Diagnostics: To reach your ideal car shoppers, you need an ideal account structure and ads PROVEN to drive clicks. We’ll inspect your live Google ads and opportunities you may be missing out on, including Performance Max, VLAs, and more.
- Audience Assessment: We will discuss your audience strategies for reaching and re-engaging your website visitors or users who exhibit unique search behaviors.
- Measurement Maintenance: How are you tracking and monitoring key performance indicators (KPIs) via the latest attribution methods and GA4? We will help you identify where your current setup may be lacking!
- Inventory Alignment: Try our secret “InventoryAnalyzer” tool to help you choose and implement the right bidding strategies based on your dealership’s inventory!
Social Overview (4-Points)
- Ad Hack: We will deep dive into your live ads on Facebook, comparing them to your competition to see who’s on top. We’ll also review your Instagram, TikTok, Snapchat and Pinterest presence to ensure you aren’t missing out on market share!
- Strategy Balance: We’ll help you determine if your dealership is using a full funnel strategy, or if you’re missing any pieces that potentially lose your consumer during the buyer journey.
- Technical Analysis: Find out if your current strategy is frictionless on Facebook and if there are any broken links or tracking codes that need updating.
- Market Report Detailing: See how many users are on each of the major social media platforms in real-time and discover how many of those users are in-market shoppers.
Competitive Analysis (2-Points)
- Competitor Analysis: By evaluating your competitor’s online presence, tactics, and performance across channels like search, social, and display advertising, we will help you gain strategic insights on your top competitors social and search strategy plus tactics.
- Backyard Domination Strategy: Discover how you can dominate your local competition and be the go-to dealer for car shoppers who are right in your backyard!
Pick a day + time to book your 15 minute discovery call and get started.
SEO Overview (4-Points)
- Domain Analysis: We’ll compare your Total Backlinks, Organic Keywords, overall Domain Rating and Referring Domains to give you an “ultimate” score for your current digital baseline.
- Traffic Level Check: Using a snapshot of your traffic over the past 6-8 months, we’ll look for peaks, valleys, and other trends, comparing them against Google algorithm updates, your keyword strategy, and more, to help you get a holistic view of your organic performance to-date.
- Keyword & Content Alignment: Are you stuffing your content with keywords that are actually being searched by car shoppers? Learn how to attract the right car shoppers to your website and how to expand keyword variations based on good performing keywords.
- Technical Tune-Up: We’ll analyze the back-end of your website to ensure all Metadata and Headings across your pages are inline and identify if you are losing out on shopper search traffic.
SEM Overview (4-Points)
- Strategy & System Diagnostics: To reach your ideal car shoppers, you need an ideal account structure and ads PROVEN to drive clicks. We’ll inspect your live Google ads and opportunities you may be missing out on, including Performance Max, VLAs, and more.
- Audience Assessment: We will discuss your audience strategies for reaching and re-engaging your website visitors or users who exhibit unique search behaviors.
- Measurement Maintenance: How are you tracking and monitoring key performance indicators (KPIs) via the latest attribution methods and GA4? We will help you identify where your current setup may be lacking!
- Inventory Alignment: Try our secret “InventoryAnalyzer” tool to help you choose and implement the right bidding strategies based on your dealership’s inventory!
Social Overview (4-Points)
- Ad Hack: We will deep dive into your live ads on Facebook, comparing them to your competition to see who’s on top. We’ll also review your Instagram, TikTok, Snapchat and Pinterest presence to ensure you aren’t missing out on market share!
- Strategy Balance: We’ll help you determine if your dealership is using a full funnel strategy, or if you’re missing any pieces that potentially lose your consumer during the buyer journey.
- Technical Analysis: Find out if your current strategy is frictionless on Facebook and if there are any broken links or tracking codes that need updating.
- Market Report Detailing: See how many users are on each of the major social media platforms in real-time and discover how many of those users are in-market shoppers.
Competitive Analysis (2-Points)
- Competitor Analysis: By evaluating your competitor’s online presence, tactics, and performance across channels like search, social, and display advertising, we will help you gain strategic insights on your top competitors social and search strategy plus tactics.
- Backyard Domination Strategy: Discover how you can dominate your local competition and be the go-to dealer for car shoppers who are right in your backyard!